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Jobs

Digital Marketing Specialist

Kraków, Poland / remote

Description

As a Digital Marketing Specialist, you will be responsible for planning, implementing, and optimizing our paid advertising and social media strategies. 

The ideal candidate is a results-driven professional with a proven track record of managing successful Display/Programmatic, PPC and social media campaigns to increase brand awareness, drive traffic, and generate leads. You will be working side-by-side with other digital marketing experts and reporting directly to the Head of the Paid Ads Department.

 

Essential requirements

  • 2 years' experience in the field of digital marketing.  
  • In-depth knowledge of paid advertising platforms (DV360, Google Ads, Google Analytics, Meta and others), algorithms, and industry trends
  • Advanced level of English. 
  • Ability to work in a fast-paced environment, perform under pressure and navigate challenges
  • Strategic thinking and high-performance approach
  • Ability to analyse data, identify patterns, and derive actionable insight

 

Nice to have

  • Excellent communication skills with the ability to articulate marketing concepts to both technical and non-technical stakeholders. 
  • Problem-solving skills to overcome obstacles and find effective solutions.
  • Bachelor’s degree in marketing, Communications, or a related field.

 

Responsibilities

  • Developing and implementing holistic digital advertising strategies covering Display/Programmatic, PPC and social media channels. 
  • Implementing programmatic display campaigns using industry-leading platforms such as DV360. 
  • Creating, managing, and optimizing PPC campaigns on platforms such as Google Ads and Bing Ads. 
  • Leading social media advertising initiatives across platforms like Facebook, Instagram, Twitter, TikTok, LinkedIn, etc. 
  • Optimizing budget allocation based on performance and objectives. 
  • Utilizing analytics tools to measure key performance indicators (KPIs) and adjusting strategies accordingly. 

 

Why join us?

  • International environment. Our offices are in Cracow, Copenhagen, and Hong Kong
  • Paid annual leave. All our employees are entitled to a minimum of 25 days off per year.  
  • Learning opportunities. The company sponsors attendance at business conferences, provides access to top-class marketing tools, and organizes in-house training.
  • Team-building activities. Both indoors and outdoors. Company lunches, dinners, birthday parties, bowling, and sports competitions. 
  • Flexible working hours.  
  • Food and beverages. Coffee, tea, fresh fruit, and snacks.  
  • Private medical care.
  • Sports card.
  • Pension plan.

 

Recruitment stages

  • CV screening. Your CV will be viewed by the HR Manager.  
  • 1st Interview. If you meet the job requirements, you will receive an invitation to the 1st interview with the HR Manager.
  • Aptitude Test. If the interview goes well, you will be asked to complete an online test and an assignment, which will verify your capabilities required for the job.  
  • 2nd Interview. If you pass the test, you will be invited to a 2nd interview with the Hiring Manager.
  • Final Interview. If the 2nd interview goes well, you will get an invitation to the final interview with a company owner.

*All the interviews will be conducted online through Microsoft Teams.  
 

Interested? Share with us your resume, and we will get back to you as soon as possible.

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Company benefits

MediaGroup Worldwide offers a wide range of additional benefits. They may vary from country to country. To find out more about those available in your location, please contact the HR Manager at [email protected].

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Global presence

As a global agency, our employees can engage in cross-office trips abroad and experience new cultures.

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Professional growth

At our company, you can build a career from a junior specialist to a department manager. We recognize our employees' efforts and continuous growth through promotions.

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Learning opportunities

Self-education is highly valued at MediaGroup. We gladly sponsor attendance at industry conferences, provide access to top-class marketing tools and regularly organize in-house training.

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Team events

We value every opportunity to gather, both online and offline! We love to celebrate our business accomplishments and organize joint team lunches and team-building activities.

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Private medical care

We care about our employees’ health. We offer a private medical package with access to numerous specialists and medical treatments.

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Sports card

We help you stay in shape. The sports card we offer gives you access to limitless sports facilities such as gyms, tennis courts, swimming pools, etc.  

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Beverages and food

On-site employees have access to fresh fruit, tea, coffee, a subsidised canteen and occasional company dinners. 

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Paid annual leave

Apart from bank holidays, all our employees are entitled to a minimum of 25 paid days off per year.

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Pension plan

Think about your retirement and invest in your future.