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A Guide to Advertising during World Cups

Why you don’t want to be disfellowshipped Let’s be honest. The World Cup is an event that hardly any advertiser wants to be excluded from. Speaking of brands now, not everyone can afford the luxury of ignoring the numbers that the World Cup brings. In 2018, FIFA… Read More

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Great Marketing Podcasts to Listen to in 2022-2023

There’s no doubt that podcasting has been booming – it is sure to stay. This is partially due to its convenience – podcasts can be listened to anytime and anywhere, even when someone is multitasking, especially in a professional environment. Moreover, listening to podcasts can help marketers who want… Read More

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PPC for financial services: restrictions and recommendations

The financial industry is one of the largest economic sectors in the world, and all parts of the global economy rely on its smooth functioning. From a marketing perspective, finance companies show enormous variety. Industries such as private banking and insurance show high costs of acquisition, high lifetime client values… Read More

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Amazon SEO for B2B

With more than 1 million online B2B buyers, is it time to consider showcasing your products and services on Amazon Business seriously? We look at the Amazon B2B marketplace and discuss all you need to know to decide if it is your next smart move for expansion into global markets. Read More

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A guide to YouTube SEO

Google is the king of search. If you have a business or website, you understand your rankings on Google can make or break your business. The majority of people who use the internet as their primary source for information begin with Google as their first search engine. YouTube follows closely,… Read More

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