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Article

MediaGroup and Conv.rs team up to provide companies with a full-funnel customer acquisition strategy.

Written by Morten Gottrup

MediaGroup Worldwide, the international marketing agency, and user engagement platform Conv.rs are launching a partnership to provide users with a holistic lead generation experience, thus closing the gap between advertising and brand conversations.

Under the partnership, MediaGroup Worldwide will open a positive relationship with brands by attracting users through online advertising and SEO efforts. Simultaneously, Conv.rs help finalize the deal and acquire customers through their fully integrated communications solutions.  

Conv.rs meets potential customers at every stage of the onboarding journey, through a website solution integrated with key messaging apps, including WhatsApp, Telegram, Facebook Messenger, LINE, Viber and web chat. All solutions can be accessed in a single GDPR compliant dashboard.

Bart Burggraaf, Partner at MediaGroup Worldwide, says: 

“Providing a comprehensive user experience with a brand: from acquisition to smooth communication, when and where the potential customer expects it, undoubtedly increases the effectiveness of advertising efforts and the chance of a conversion.”

Enis Mehmet, CCO of Conv.rs, comments on the partnership: 

“The goal is to go above the clutter and noise of brands vying for the user’s attention in hopes of fully capturing it and eventually converting it. This partnership provides users with a seamless experience to minimize drop-off and push better outcomes for the brand’s advertising efforts. This means being present from the user’s point of discovery to engaging them in conversation in the messaging channels they prefer.”

About Conv.rs  

Conv.rs was built by fintech veterans who wanted to offer a messaging solution that allows brands to engage with their clients as efficiently and smartly as possible. It has offices in the United States and the United Kingdom, with a growing team in Asia.

Conv.rs has won the trust of clients ranging from the Forex and CFD industries through to neobanking, and online gaming.  

About MediaGroup Worldwide

MediaGroup Worldwide is an international digital marketing agency focused on helping mid- to enterprise-level companies, both B2B and B2C, embrace digital marketing transformation. MediaGroup helps clients achieve extraordinary results through online advertising and data.  

Its services include Search Engine Optimization (SEO), PPC advertising, Social Media advertising, Content creation, Display advertising, Programmatic advertising and Digital PR.  

A truly international agency, MediaGroup operates globally and currently has offices in Switzerland, Denmark, Poland, Hong Kong and the United Kingdom.  

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Morten Gottrup

CEO & Partner (CH)

Morten is CEO & Partner at MediaGroup. With a background as head of agency sales in DoubleClick Media from 1999 to 2003, he founded a company that evolved into Mediagroup Worldwide in 2004. Morten holds an MA from Copenhagen Business School in international marketing. He brings many years of experience in cross-channel international digital advertising and extensive knowledge in the digital transformation of business in the B2C and B2B segments.
 

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